Marketing Tool Kit
Authority
Building
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Tier
What Is Authority Building?
Chakras are the body’s main energy centers. Most teachers today include seven of them. Other models include 4, 5, 6, 8, 12, or 13. Whichever model you choose, “the chakras” are considered the most important of 100s (or even 1000s) of energy centers in our bodies.
My Two Cents
Money is one of my Tier 1 Topics.
That makes it an entrance to many rabbit holes.
These profiles are largely for me. I use them to record and reference. In the future, I may make them more meaningful to the outside observer.
No guarantees. Let’s start small.
The Basis of Commerce
This is an odd way to put it. But it’s the only phrase that captures the entire bucket. Gary thinks like a Scorpio.
Plans to Destroy It
Many of my heroes talk about company culture. Gary’s idea of a “Honey Empire” is one of the best.
A Game to Be Played
Most people know Gary as “that social media guy.” Makes sense. He’s one of—if not the—best at it on the planet.
Not the Root of Evil
Gary wants to buy the Jets. Big dream, but he has a practical plan for it. Luckily, he is documenting the journey.
For the time being, this site is mostly just a data dump. Over time, it may become more useful to the outside observer. Who knows?
How I Think About Authority Building
For me, Money Mastery is basically one half of the overall Money puzzle.
On the same level, I have Economics. It’s the practical side whereas Economics is more about curiosity.
It has many sub categories, already 4 or 5 tiers deep–and growing as more knowledge does. Like it’s parent category, I break Money Mastery into two big chunks… Playing Markets and Financial Literacy.
Here’s a quick look at those.
Playing
Markets
There is a lot that goes into. I can’t make up my mind whether to focus on the writing or the designing. I guess it doesn’t matter. The daily content challenge marches on.
Investing
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Here’s how it breaks down for me so far:
Investing Fundamentals
- Market Influences
Investing Vehicles
- Investing in Equities
- Real Estate
- Rental Properties
- Multi Family
- Land Development
Trading
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Here’s how it breaks down for me so far:
Trading Fundamentals
- Risk Management
- Market Influences
Trading Vehicles
Financial Literacy
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Here’s how it breaks down for me right now:
Making Money/Cashflow/Money Management
- Sales
- Negotiation
- Debt
- Credit
- Taxes
- Insurance
Corporate Finance
- Accounting
Financial
Literacy
This site is the definition of a work-in-progress. I can’t make up my mind whether to focus on the writing or the designing. I guess it doesn’t matter. The daily content challenge marches on.
Learning Authority Building
My Top Three Authority Building Teachers
I stand on the shoulders of giants.
As I chase after true money mastery, I’ve constantly got an eye out for perspectives.
These are the three who have made the biggest impact on me to date.
Learn With Me
Most people know Gary as “that social media guy.”
For me personally, he’s a lot more.
But I’ll get to that. First, let’s start with a…
for something.
whatever discount liquors >> wine library
vayner media
vayner x
My Progress So Far
More than anyone else:
Gary is the reason I started creating hero profiles.
Now that I’ve started, I see that his profile may be less useful than my other heroes to other people. But his will likely always remain the most important to me.
I fucking love this dude. He changed my life.
More accurately, he teamed up with Nahko to save my life.
I’m not quite sure when I found him. I featured him all the way back in one of my first posts for Greensboro SEO Pro.
- Level of Understanding – 95%
- Level of Admiration – 98%
- Level of Modeling – 99%
Videos Watched
Books Read
Mentions on My Site
G.O.A.T. Rank
My Favorite Authority Building Videos
My Authority Building Content
2021 Content Round Up Week 52
2021 Content Challenge Week 52: ✅✅✅ The last week of one of my most successful years. 🙌🙌🙌 And to set 2022 up for even biggest wins, I'm going into the new year with a 50+ day content streak. That feels pretty big. If I make it all the way to my birthday, that will be...
2021 Content Round Up Week 51
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2021 Content Round Up Week 50
2021 Content Challenge Week 50: ✅✅✅ This week finally saw an uptick in the quality of my production. Several of my Favorites actually got significant updates. Less filler text. More excellent ideas. And it's all sooooo long overdue. I even have several new pages...
2021 Content Round Up Week 49
2021 Content Challenge Week 49: ✅✅✅ So this week was really just about holding form. The most important thing was the content streak. And that held up, passing the one-month mark for probably the fifth or sixth time this year. So I'm happy. 😁😁😁 As far as what got...
2021 Content Round Up Week 48
2021 Content Challenge Week 48: ✅✅✅ This Site took another big step up this week. I may only be playing in one lane right now (and over using my tab-clearing trick) but various pages of ZachBradshaw.com are really starting to take shape. This week I made solid...
2021 Content Round Up Week 47
2021 Content Challenge Week 47: ✅✅✅ Got the spam done and dusted. All of my Favorites, Heroes, Brands, and even Words have my a Core Web Vitals compliant header. And unlike much of my content production, it happened sooner than I was planning. It would have been...
2021 Content Round Up Week 46
2021 Content Challenge Week 46: ✅✅✅ This week I took the spam to the next level. 100+ page touches on the the Zach Bradshaw brand? I guess that's not so bad. At first, I thought I was going to string my header update out for several weeks but I'll probably have them...
2021 Content Round Up Week 45
2021 Content Challenge Week 45: ❌ Despite allowing my streak to snap, I've probably never touched so many pages in a single week... ...And here I thought Week 44 was a spam fest. Last week took it to a whole 'nother level. 😅😅😅 This Site was the only site I worked on...
2021 Content Round Up Week 44
2021 Content Challenge Week 44: I'm not ashamed to admit that this was one spammy week. The Zach Bradshaw brand got a few touches to some of my Favorites but the vast majority of changes were just header updates. Aside from that, I put a little bit of work on...