Marketing Tool Kit
Authority
Building
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Tier
What Is Authority Building?
Chakras are the body’s main energy centers. Most teachers today include seven of them. Other models include 4, 5, 6, 8, 12, or 13. Whichever model you choose, “the chakras” are considered the most important of 100s (or even 1000s) of energy centers in our bodies.
My Two Cents
Money is one of my Tier 1 Topics.
That makes it an entrance to many rabbit holes.
These profiles are largely for me. I use them to record and reference. In the future, I may make them more meaningful to the outside observer.
No guarantees. Let’s start small.
The Basis of Commerce
This is an odd way to put it. But it’s the only phrase that captures the entire bucket. Gary thinks like a Scorpio.
Plans to Destroy It
Many of my heroes talk about company culture. Gary’s idea of a “Honey Empire” is one of the best.
A Game to Be Played
Most people know Gary as “that social media guy.” Makes sense. He’s one of—if not the—best at it on the planet.
Not the Root of Evil
Gary wants to buy the Jets. Big dream, but he has a practical plan for it. Luckily, he is documenting the journey.
For the time being, this site is mostly just a data dump. Over time, it may become more useful to the outside observer. Who knows?
How I Think About Authority Building
For me, Money Mastery is basically one half of the overall Money puzzle.
On the same level, I have Economics. It’s the practical side whereas Economics is more about curiosity.
It has many sub categories, already 4 or 5 tiers deep–and growing as more knowledge does. Like it’s parent category, I break Money Mastery into two big chunks… Playing Markets and Financial Literacy.
Here’s a quick look at those.
Playing
Markets
There is a lot that goes into. I can’t make up my mind whether to focus on the writing or the designing. I guess it doesn’t matter. The daily content challenge marches on.
Investing
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Here’s how it breaks down for me so far:
Investing Fundamentals
- Market Influences
Investing Vehicles
- Investing in Equities
- Real Estate
- Rental Properties
- Multi Family
- Land Development
Trading
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Here’s how it breaks down for me so far:
Trading Fundamentals
- Risk Management
- Market Influences
Trading Vehicles
Financial Literacy
There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration by injected humour. There are many variations of Financial Literacy available, but the majority have suffered alteration by injected humour. There are many variations of passages of Lorem Ipsum available, but the majority have suffered alteration by injected humour.
Here’s how it breaks down for me right now:
Making Money/Cashflow/Money Management
- Sales
- Negotiation
- Debt
- Credit
- Taxes
- Insurance
Corporate Finance
- Accounting
Financial
Literacy
This site is the definition of a work-in-progress. I can’t make up my mind whether to focus on the writing or the designing. I guess it doesn’t matter. The daily content challenge marches on.
Learning Authority Building
My Top Three Authority Building Teachers
I stand on the shoulders of giants.
As I chase after true money mastery, I’ve constantly got an eye out for perspectives.
These are the three who have made the biggest impact on me to date.
Learn With Me
Most people know Gary as “that social media guy.”
For me personally, he’s a lot more.
But I’ll get to that. First, let’s start with a…
for something.
whatever discount liquors >> wine library
vayner media
vayner x
My Progress So Far
More than anyone else:
Gary is the reason I started creating hero profiles.
Now that I’ve started, I see that his profile may be less useful than my other heroes to other people. But his will likely always remain the most important to me.
I fucking love this dude. He changed my life.
More accurately, he teamed up with Nahko to save my life.
I’m not quite sure when I found him. I featured him all the way back in one of my first posts for Greensboro SEO Pro.
- Level of Understanding – 95%
- Level of Admiration – 98%
- Level of Modeling – 99%
Videos Watched
Books Read
Mentions on My Site
G.O.A.T. Rank
My Favorite Authority Building Videos
My Authority Building Content
2020 Content Challenge Week 19 Review: Getting Dragged
This week we sucked. Came out flat and unprepared. Got our ass handed to us, to say the least. We now face our biggest deficit of the season. We're down something like 21-0... after the first quarter! 😭😭😭 After last month's grueling overtime tie, it's not that big a...
2020 Content Challenge Week 18 Review: Poor Game Management
This week felt like we took an L. If I was counting each week as a single game, it probably would be. Truly, I would probably call April a loss anyway if not for how well we are set up for the future. So my football analogy is obviously pretty loose. Still, it helps...
2020 Content Challenge Week 17 Review: Backpedaling
This week we backtracked. It wasn't all bad. But this game is definitely headed to overtime. For the second time this season, we failed to get the job done in the fourth quarter. Fortunately, April is a 5-week month for me. So we get one more quarter to make it right....
2020 Content Challenge Week 16 Review: Foot Off the Pedal
This week was certainly not my best. My content production suffered from something like poor game management this week. I got a little conservative with the play calling and let them get back in the game. The third quarter is too early for such nonsense. It's better...
2020 Content Challenge Week 15 Review: The Flood Cometh
Rain games were always my favorite. Competing against the other team is fun. But going toe to toe with mother nature makes it even better. I thrive when sh!t hits the fan. So I welcome the flood. I'm gritty and adaptable. I need to make sure my team is too. So I...
2020 Content Challenge Week 14 Review: Soft Start
This wasn't as bad as it looks. 😂🤣😂🤣😂 A soft start isn't ideal. But it was still better than Game 3's Stop and Start or Trick Play bullcrap. Obviously, I want to return to my Smash Mouth ways as soon as possible. The grind is where I excel most. We've gotten away from...
2020 Content Challenge Week 13 Review: Trying to Lose
This week we played like we wanted to lose. On the brink of 100 straight days of content... I'm grateful we didn't. 🙏🙏🙏 It was close one. But it shouldn't have been. I made some boneheaded decisions that cost us. Luckily, I had some teammates who were able to bail me...
2020 Content Challenge Week 12 Review: Trick Plays & Other B.S.
This game just keeps getting crazier and crazier. Coronavirus has the world on edge. As a Work From Home Junkie, it hasn't really affected me yet. Quarantine doesn't mean all that much to me at this point. I do have some clients who are struggling with the lockdown....
2020 Content Challenge Week 11 Review: Stop and Start
This week the world had to take an injury timeout. COVID-19 is beginning to bring the world to a standstill. It turned the second quarter of March into a real stop-and-start affair. We kept the lead but it feels like we lost our momentum. In the first quarter we...