For 2021:

I’m giving this “content challenge” thing another go.

Over the last few years, I’ve gotten closer and closer to perfecting it.

This might be the year I finally complete the job.

In 2021, I’m going to produce new content everyday.


Ten days in, it sounds kind of daunting.  But then I look at the last three years of Content Challenges and it sounds more reasonable.

I’ve gotten close to half a year before.  My 2020 Content Challenge included a 157 day streak, from the beginning of the year to Week 21.

In 2020, I published or updated content 300 out of 366 days.  81.9%. Not perfect.  But damn good as far as I’m concerned.

This year I think it will be even easier.

Lessons Learned

Well, I’m going to make it easier at least.

I’m going to strip my content challenge updates to a simple weekly round up.  I posted my first one for 2021 yesterday.

Last year, I had a whole football theme and everything.  It was fun.  But it wasn’t worth it.  I don’t like working on Sundays.  It became a drag, and one of the main areas I “failed” my challenge most last year.  I had their frames scheduled out all year but eventually stopped completing any part other than the links.

Eventually, I’ll go back and clean it up (or have someone on my team do it).

For this year, I’m dumbing it waaaaaaay down.

Content updates.  Content streak.  Donezo.

Then I’ll try to come back and do a bigger update each quarter (like I meant to last year).

Producing Monday to Saturday is never a problem.

So for Sundays, I’ll just stick to:

Weekly Round Ups

Nothing special.  Not meant to be.

Just documenting my progress towards becoming prolific.

Quarter 1

Quarter 2

Quarter 3

Quarter 4

End of Year Review

(Updated January 5th, 2022)

So I didn’t make it 365 days.  In fact, I didn’t even make it to 100 days in a row a single time in 2021.

My longest content streak last year was 67 days, beginning in Week 14 and ending in Week 23.  While that is over 9 straight weeks of producing content everyday, it’s less than half as long as my best streak from 2020.

That’s fairly disappointing.

If I wanted a moral victory, I might say that 2021 saw greater content quality and quantity.  But that would be very debatable.

At the beginning of 2020 I created a lot of content for my SEO agency.  At the end, I published the beginnings of my Red Pilled series.  In between, I worked on all sorts of Heroes and Favorites pages.

In 2021, I did get get a lot of extra work done across my other Brands like Playing Markets, Insider’s Guide to Credit, Make Your Brain Better, and My Raggedy Patch.  I even pushed out some YouTube videos on the Zach Bradshaw Channel.  But there was also a tremendous amount of “spam” updates on This Site.

So in reality, I’d call the year-by-year comparison a wash.

Nonetheless, continuing to push toward a the successful completion of a year-long content streak is a win within itself.  Without my Content Challenges, I’d surely have produced less content in either year.

For that reason, I’m going to keep pushing until I complete it (and probably even after I do).