Zach Bradshaw’s Thoughts On

All Things
Marketing

This might be the high-level topic I know best.  Like many of my Favorites though, it’s a huge one.  It’s how I make my money.  So it’s probably my area of fastest growth.  Despite all I know now, there’s still plenty more left to learn.

Tier

What Is Marketing?

Chakras are the body’s main energy centers.  Most teachers today include seven of them.  Other models include 4, 5, 6, 8, 12, or 13.  Whichever model you choose, “the chakras” are considered the most important of 100s (or even 1000s) of energy centers in our bodies.

My Two Cents

Marketing is one of my Tier 1 Topics.

That makes it an entrance to many rabbit holes.

These profiles are largely for me.  I use them to record and reference.  In the future, I may make them more meaningful to the outside observer.

No guarantees.  Let’s start small.

Area of Impact

In a small way, marketing allows me to make the world a better place.  I help good businesses get found more often.

Social Psychology

Many of my heroes talk about company culture.  Gary’s idea of a “Honey Empire” is one of the best.

A Game to Be Played

Most people know Gary as “that social media guy.”  Makes sense.  He’s one of—if not the—best at it on the planet.

Never Stops Moving

Gary wants to buy the Jets.  Big dream, but he has a practical plan for it.  Luckily, he is documenting the journey.

For the time being, this site is mostly just a data dump.  Over time, it may become more useful to the outside observer.  Who knows?

Piecing Together the Marketing Puzzle

Marketing is a massive topic.

It has close ties with both Sales and Entrepreneurship.

There are many ways you could organize its pieces.

For me, it’s basically Digital Marketing and then everything else.  😅  What can I say?  I own an Internet Marketing Company after all.  🤷‍♂️

By itself, that leg alone is destine to go 5 or 6 levels deep.

Here’s how it looks so far.

Digital
Marketing

There is a lot that goes into.  I can’t make up my mind whether to focus on the writing or the designing.  I guess it doesn’t matter.  The daily content challenge marches on.

SEO

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Here’s how it breaks down for me so far:

 

SEO Foundation Setting

  • Understanding Google Search
  • Advanced Analytics
  • Website Optimization

 

SEO Authority Building

 

SEO Footprint Sculpting

  • Integrated Marketing
  • Social Media SEO
  • Google My Business

 

 

On-Page SEO

 

Off-Page SEO

Local SEO

SEO Reporting

SEO Training

Social Media Marketing

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Here’s how it breaks down for me so far:

 

Social Media Marketing

Web Development

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Here’s how it breaks down for me so far:

 

Web Development

Marketing Software

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Here’s how it breaks down for me so far:

 

Marketing Software

Personal Branding

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Here’s how it breaks down for me so far:

 

Personal Branding

Content Marketing

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Here’s how it breaks down for me so far:

 

Content Marketing

Marketing Strategy

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Marketing Strategy

Marketing Skills

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Marketing Skills

Other
Marketing

This site is the definition of a work-in-progress.  I can’t make up my mind whether to focus on the writing or the designing.  I guess it doesn’t matter.  The daily content challenge marches on.

My Top 3 Money Teachers

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Gary Vee

operation Director, Elegant Themes

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Frank Kern

Tech Support, Elegant Themes

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Grant Cardone

operation Director, Elegant Themes

Learn With Me

I may only do a few things well…

But learn is definitely one of those things.

Obviously, there’s still a lot more about money I don’t know.  In fact, I’m sure there are still many things about money I don’t even know that I don’t know.

Luckily, I am a nerd.  🤓

Autodidact is my favorite word.

 

 

My Progress So Far

40More than anyone else:

Gary is the reason I started creating hero profiles.

Now that I’ve started, I see that his profile may be less useful than my other heroes to other people.  But his will likely always remain the most important to me.

I fucking love this dude.  He changed my life.

More accurately, he teamed up with Nahko to save my life.

I’m not quite sure when I found him.  I featured him all the way back in one of my first posts for Greensboro SEO Pro.

  • Level of Importance – 95%
  • Level of Understanding – 40%
  • Level of Interest – 80%

Videos Watched

Books Read

Mentions on My Site

Concept Level

My Favorite Marketing Videos

My Marketing Content

Gary Vee’s 4 Ds Meeting Videos are AMAZING!!!

There's a lot of great business content online. I might have consumed an unhealthy amount of it already. Now, I'm more on the application side. So PBD at Valuetainment gets more of my watchtime than anyone else right now.  Actionable advice to the extreme. It might be...

How to Become a Morning Person [Life-Changing Habit #1]

How to Become a Morning Person [Life-Changing Habit #1]

Becoming a "morning person" has changed my life. Only time will tell, but it could go down as a top five factor to my future success. Learning how to wake up early wasn't easy. Until the second half of 2018, I've been a notoriously late sleeper. It started as a kid: I...

How Gary Vee and Nahko Bear Teamed Up to Save My Life

Once upon a time, I was in a deep, dark place. It was completely self-imposed. I loved a girl.  She gave me the world's greatest kids. But I was a dick.  So she ran away with them.  Good on her. It fucking huuuuuuuuurt though. It almost did me in. How? It took me so...

My Month in Personal Growth – July 2018

My Month in Personal Growth – July 2018

Two weeks and some change late. No biggie. This thang bout to get shipped though. At the end of July, I took off to Arizona.  Predictably, it's gotten me behind on few things. These posts are basically useless to anyone who I'm not close with.  So it makes sense to...

My Month in Personal Growth – June 2018

My Month in Personal Growth – June 2018

Quarter three, here I come. I've been banging out personal growth posts for six straight months now. January February March April May I'm slightly proud of myself.  It definitely feels better than when I promised a slew of work from home posts but tapped out after the...

My Month in Personal Growth – April 2018

My Month in Personal Growth – April 2018

4 months down... ...no telling how many I have left to go. Certainly, I'll be growing every month from now until my dying day.  But how long will I do this series? Nobody knows.  Not even me haha But I will commit to all of 2018. I need to practice consistency...

My Month in Personal Growth – February 2018

My Month in Personal Growth – February 2018

Yaaaaaaaaaaay! I made it to my second monthly personal growth post! A year from now, these posts will be a great resource.  Again, I'm all about brainwashing myself.  Repetition helps.  So I will use this this partially as a record of all of my favorite talks.  Last...

My Month in Personal Growth – January 2018

My Month in Personal Growth – January 2018

As I mentioned in my Grateful as Fnck post: I'm going to try to start a regular blogging habit. It's about time.  After all, I've had high-paying copywriting clients for several years now.  I should have started writing for myself when I first began my work from home...

Grateful as Fnck

Grateful as Fnck

Okay.  Okay.  Okay. I know.  I know.  I know. I need to start writing on this blog. And while this post may not connect well to any of the bigger things I want to do with my life, it is connected to my life. Ya see? I have a daily gratitude practice... ...and it has...

Marketing Resources

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